Podcast listeners are much more active the social media channels and by taking the advantage of this powerful platform you can promote the guest interview of your podcast. By doing this you can also promote your podcast interview via digital marketing tactics. Apart from that you can also send the podcasted interview to the list of links that have been mentioned during interview.
Podcast is something that will deliver the best SEO if you are prepared & comfort about it. The process here is simple, the host will contact you with the information about what they want to cover in the podcast then schedule a time to talk in show.
You will get the seal of approval automatically as the audience trust the show. You will the person of show and a guest of honour. There are some pre-requisite that you should for delivering best out of it.
Think SEO act SEO
You can think like SEO by using keywords in a natural way during the entire show. For example if you mention the links then just be sure to deliver the direct link to the host after the interview process so that later one the interview will add the links to the notes. Don’t just pitch services; instead share the best you can.
Keeping the mindset of SEO
One should keep the mindset of an SEO while interviewing. Carefully choosing the words & phrases during the interview process can benefit you in several ways. Taking about business too much & not being purposeful will not work here. You should inspire people in your podcast interview about how your business grows & how people can learn from you. It is the time to mention your URL’s a call to action opportunity for the podcast listeners.
Deliver: What you admire the most
Mention the books, companies, people or work you admire the most during the interview process. You should mention your influencers, their books on social media etc. By doing this you will get thank-you notes, kudos. But at the same time remember that you are here to podcast not to sell something by giving too much information about them. You can use companies, persons, books as an example during the interview just like you are writing an article for yourself.
After the podcast-Value of SEO?
After the podcast, the work of the host is to promote the recording, driving persons to the website so that valuable information can be found out about you. Apart from that you can also share your part on the social media channels like Face book, YouTube, Twitter etc. as this sort of promotion can benefit each & everyone in terms of social perspective.
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